Sweet Easter Insights

Learn more about how Americans celebrate Easter with chocolate and candy.

  • Chocolate eggs or bunnies
  • Jelly beans
  • Candy-coated eggs
  • Marshmallow candy
  • 89% of those who make Easter baskets include chocolate and candy.
  • When eating a chocolate Easter bunny, 77% of people start with the ears, 16% go feet first, and just 6% of Americans start with the tail.
  • 41% of Americans prefer a solid chocolate Easter egg while 36% of people choose a filled egg and 23% opt for a hollow egg.